How to brew the perfect cup o' joe

We've used a handy dandy infographic to help visualize some of the most important factors to consider when brewing a fantastic cup of coffee. We'll post that here and then break it down further.


Great coffee starts with great beans!


A light roast vs a dark roast comes down to how long the beans are roasted, and your personal taste preferences. If you're feeling bold, go ahead and mix your roasts, or try our Squirrely Blend.


Make sure you're using fresh beans that have been roasted within the month and stored in an air-tight, light-blocking container.


Of course we're partial, but we prefer an Arabica bean from our farm in the Cerrado Region of Brazil which produces a smooth and naturally sweet coffee.


Different brewing methods call for different grinds. Make sure you know how fine your grind should be for your preferred method. One of our favorite ways to brew our beans is using this crazy looking tool called the Syphon. (Stop by and we'll show you how easy it is to use!) This method calls for a grind a bit finer than that of drip coffee. In general, a brewing method with a longer water contact will call for a coarser grind.


The water you use when brewing coffee is often something that's overlooked- but definitely shouldn't be! Water is the base of your coffee, which is why it's important to always use filtered water. The mineral content in your water will also affect the extraction process, leaving you with a tastier or more flavorless coffee, depending on the presence or lack of minerals. The water-to-coffee ratio is just as important! Use a scale for more accurate measurements than scooping tablespoons provides, and try a few different amounts to find a strength that suits your taste buds. Another factor to pay attention to is the temperature of your water. 195-205°F is the ideal temperature frame.


Coffee can leave an oily residue which may result in a sour or bitter flavor next time if left on your equipment, so make sure you clean your tools after each brew. The minerals in your water will also likely come into play here. Mineral deposits can ruin a machine if left uncleaned. Start each brew with clean materials!


Sit back, open a book, and sip your cup o' joe. After all the hard work to fine tune your coffee to your taste preferences, it's important to take the time to enjoy it.